For the past decade or longer, North American eCommerce merchants have offered their customers the option to pay with PayPal. The strength of this trusted brand, coupled with its rapid checkout feature, has been shown to lift sales by up to 44 percent1.
The power of PayPal when selling to shoppers outside the United States is less well-known, however. Roughly 25 percent of PayPal’s transaction volume originates outside the United States – it’s offered in nearly 200 countries spanning six continents. For merchants that intend to sell cross-border, offering PayPal and pricing in the local currencies of the markets you’re targeting is imperative.
In early 2018, Vantiv will expand its PayPal support to include purchases in 23 major global currencies. You can broaden your global reach by taking advantage of this new offering with minimal additional integration. Of course, you’ll get consolidated reporting and funding for PayPal transactions in line with the rich data and services you already receive from Vantiv today across your eCommerce payments.
Please contact your Relationship Manager for more information on Vantiv’s expanding support of the PayPal method of payment.
1 As reported in Nielsen’s Online Panel research for activity occurring from July – November 2015, which compared PayPal transactions to non-PayPal transactions on sites that offer PayPal as a payment option. Nielsen measured 125,000 households’ online behavior across 10 SMB merchants.