Google has dramatically increased the addressable consumer base of Android Pay for Vantiv merchants by allowing users to pay with cards/personal information stored in their Gmail, YouTube, or Google Play accounts. “Pay with Google” catapults the consumer reach of Android Pay functionality from a base of 24 million users to hundreds of million consumers with payment accounts tied to these Google sites¹.
Vantiv is one of just three acquirers Google has partnered with to offer this expanded addressable base.
The Pay with Google service, which is available now, enables consumers to use any credit or debit card stored in their Google account – including their Android Pay credentials. Since Android Pay is pre-integrated with Vantiv’s eProtect tokenization capability, merchants can offer Android Pay for both in-app and browser-based purchasing with minimal integration effort.
For more information about leveraging the Pay with Google functionality in your business, please contact your Vantiv eCommerce merchant or partner relationship manager.