We want gift cards! 

Consumers want them and use them.  Your business depends on them.  They’re gift cards. Did you know that up to 50% of October-December retail business is from gift card sales?  That’s right.  About 2/3 of your gift card purchasers spend 38% more with you than the value of the gift card they purchase.   And, 55% of gift card recipients visit you more than once to deplete their card. Check out this gift card infographic to find out if these presents should be under your holiday tree.   

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PYMNTS.com Developer Tracker™ August 2016

Vend talks about retailers' struggle with embracing new technologies on the road to omni experiences.
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Vantiv Omnicommerce Tracker™ August 2016

Does $500 billion in advertising drive consumer behavior? This month probes what's driving consumers.
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ShopTalk | Shop up. Chip out. (INFOGRAPHIC)

Consumers talk about their use of chip cards and experiences
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Fast Facts | ShopTalk | Shop up. Chip out.

500 consumers talk about chip card attitudes and use
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