PYMNTS.com Developer Tracker™ July 2016
Developer Tracker: A new way of donating
Despite the technological advances that make card-based payments easier than ever, there are still sectors that rely primarily on cash. For example, the money raised by charities and non-profits are largely driven by cash donations. The solutions that facilitate card payments in other sectors are extending to these organizations as well, making it easier for supporters to donate even when they aren’t carrying cash.
July’s edition of PYMNTS.com’s Developer Tracker™ powered by Vantiv, takes a closer look at one solution that’s doing just that. DipJar is facilitating generosity by allowing charities and non-profits to accept payments from magnetic stripe credit and debit cards. It’s a combined hardware and software service platform that enables on-the-spot giving using payment cards. The countertop DipJar device allows a giver to dip their card in a one-step transaction and instantly pay a donation amount.
DipJar’s Chief Information Officer Chris Whatley explains, “The platform is centered on the idea that a preset donation amount reduces the decision of the giver to simply a ‘yes or no’ question without the complexity of ‘how much?’ Its one-step simplicity allows the charity staff to be more interactive with the givers and not get distracted with dongles and apps.”
July’s edition features an interview with DipJar, including how they’ve overcome challenges related to their role as a payment facilitator. The Developer Tracker also covers:
- Facebook’s new advertising feature that’s using social media to drive shoppers into brick-and-mortar stores
- The launch of Ingenico Connect, a new online commerce suite designed to help merchants get their online and in-store sales systems ready as quickly as possible
- ModiFace’s integration of its chatbot technology to Facebook in hopes of improving the makeup-buying experience online
- Discover’s new Quick Chip solutions that’s designed to streamline chip card payments
Download this month's Developer Tracker here.